Commentary
Nutrition labelling and the environment's impact on food choices: An experimental online supermarket research
Author(s): Ruskin Mark*
Consumers can be helped by nutrition labels and ecolabels to make healthier and more environmentally friendly decisions. However, there is no data on how ecolabels perform in the context of nutrition labelling. This study's primary objectives were to determine whether ecolabels are helpful at encouraging sustainable purchasing behaviour when provided alongside nutrition labels, and whether nutrition labels are effective at encouraging healthy purchasing when presented alongside ecolabels. Participants (N=2730) were randomly assigned to view products with environmental effect labels only, nutrition (NutriScore) labels only, both environmental and nutrition labels, or (4) no labels when they visited an experimental online supermarket platform. The mean environmental impact ratings (EIS; primary outcome) and health scores of the items in participants' shopping carts were compared.. Read More»
DOI:
:10.37532/puljfdr.22.6(4).1-2
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